Webinars offer another great way to get the ideas out and the leads in. And Webinar portals offer distribution and listings for free. Create short, sharp, content-rich webinars on the hot topics in your industry. Sell without selling your services by offering great insights into problems and challenges you discover from your customers. Great webinars are viral; they get talked about and shared on the web.
Join the monthly ideaLaunch Content Marketing Webinar 4.0 focused this month on how to use competitive intelligence to drive content marketing strategy. You'll discover how to reverse engineer the online marketing strategy of your competition, and how to develop content marketing strategy with that information to win the war of words on the web.
Special Guest Mike Roberts, Founder and President of SpyFu, will offer some secret tips and advice for competitive intelligence. And host Byron White review the art and science of content marketing and how to track the ROI you demand. Don't miss this Content Marketing Webinar!
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